Little Sprouts Academy

Little Sprouts Academy

Little Sprouts Academy is a preschool and childcare establishement that provides a safe, fun, healthy, and educational environment for children in a quality atmosphere with a focus on sustainability and the environment. To portray this, the design includes sprouting visuals to match the name. The mark is a seedling that is sprouting out of a seed casing to represent the growth and development of each child that attends Little Sprouts Academy. The intentional use of showcasing a sprout also ties back to the environmental and sustainability aspect of learning at Little Sprouts Academy.

The primary typography in this design is a traditional serif font with additional glyphs and flourishes that add a touch of whimsy to portray a storybook theme. This subtle theme communicates the creativity and imagination of a child. The secondary typography is clean and modern to ground the design.

The cool color scheme in this concept nods back to the environment, health, and growth. The light green tone communicates life, youth, and beginnings. The light blue communicates peace, juvenile innocence, and natural elements (sky, water, Earth.) The dark blue grounds the design and communicates strength and stability.